Everyone talks about how a great design, be it an eCommerce site or any other web avenue, is pivotal to a flourishing business. There is absolutely no arguing this fact, but this isn’t itself the whole story. If you happen to acquire a customer through a search engine optimized web avenue, and manage to get his or her relish by offering great products or services, there is still the finishing act to be taken care of- the checkout. A seamless payment process for the last piece of the jigsaw puzzle for your sales cycle is very crucial to complete a lucrative sale. How to Go About it Then? Payment Gateways! A staggering 224 million US citizens are expected to be digital by 2019, and the percentage of these who shop online is 96%! So much for having a market for your eCommerce portal, but this also posts a challenge of a greater load on the portal to manage a seamless shopping experience and complete the sale for all your customers simultaneously. Enters ‘Payment Gateway’ - the engine which manages intricate payment processes such as encryption of credit card and other financial information, along with data security compliance! For the customers, they also store and show preferred payment channels, and gives store owners great data points to run targeted sales campaigns on in the future. Openwave's Payment Gateway Development and Support Just when you think that payment gateways are getting all too technical jargon for you, you have a straight savior in the form of Openwave Computing LLC - the payment gateway integration and development company operating in the New York for many years. With a wide network of satisfied eCommerce portals as our previous served clients, we have the knowledge and the skill to implements all modules of a great payment gateway. Be it the design and integration of security signage on your gateway to build customer trust, or setting up all major payment channels in the gateway, we are abreast with all the nuances and can craft a dedicated gateway suited to the changing needs of your customers. So, get in touch with us today and know how we can assist your eCommerce business at [email protected]
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The humble Payment Gateway is what made eCommerce the highly popular way of making purchases that it is today. It refers to a system which allows users to pay for their services through the internet. All eCommerce stores on the internet either build their own payment gateways or integrate one that was developed by a third-party firm, which makes it a must-have if you’re planning on setting up an online store. Here’s why businesses should set it up:
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